Hello
I'm Guillermo
Professional food photographer in Barcelona for restaurants and brands
Between bife de chorizo, lasagna and sorrentinos, I discovered my passion for photographing one of the things that makes me happiest in the world: food.
It was 2013 and I was still working at an advertising agency, alongside two of my great mentors from the freelance world, Marco Bonet and Santiago Olagaray.
Together we were creating content for a restaurant in my hometown, Córdoba, Argentina.
From the moment I clicked on a plate of food for the first time, I knew it was serious.
Over these 11 years I gave more and more of my day to photography, and it gave me enough to get by. Today I have lived in another country for almost 7 years and live on food photography alone.
What clients say
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Excellent customer service. Experienced and open to the client's suggestions. Professional, punctual and well prepared. We got the result we were looking for.José Manuel Gómez García
Excellent customer service
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Super professional and a very pleasant session. He always gives us tips to get the most out of both the products and the surroundings so that everything flows better.Joel Velazco
Super professional
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We hired him to build a website and take photos of some rental flats we manage, and everything was perfect. A great professional, friendly, and he solves things with ease.Sandra
Great professional
Capture the soul of your dishes and products with striking images
In the competitive world of hospitality and food, professional food photography plays a key role. If you are looking for a food photographer in Barcelona, here is what I offer and what good images bring to restaurants and brands.
Food and restaurant photography in Barcelona
Why professional food photography matters
- It conveys feelings, flavours and experiences through images.
- It attracts potential customers with appealing visual content.
- It raises the perceived quality of your menu and offer.
Key photography services for restaurants
- Individual dishes: detailed photos for printed and digital menus.
- Restaurant atmosphere: the design, decor and experience of the place.
- Dishes for delivery: images that build trust and make people want to order.
Photographer for food brands in Barcelona
What good brand photography gives you
- A stronger brand identity: with consistent, professional photos.
- Stand out in the market: with creative and distinctive images.
- Versatile for campaigns: photos that work for social media, advertising and packaging.
Types of photography for food brands
- Product photos for packaging: images that highlight product details.
- Promotional photos: campaigns designed to increase sales.
- Lifestyle images: products in real-life settings, connecting with the consumer.
Visual content for restaurant social media
Why social media matters for restaurants
- Instagram and TikTok: the key platforms to show your dishes and grow your visibility.
- More engagement: attractive photos generate more interaction.
- A human face for your brand: images that reflect your restaurant’s personality.
Ideas for your content
- Featured dishes: your customers’ favourites.
- Behind the scenes: show how the dishes are prepared.
- Special events: celebrations, openings and promotions.
Professional food photography for advertising campaigns
Why strong campaign visuals matter
- They attract more customers and build brand recognition.
- They increase conversion on digital and physical platforms.
- They convey professionalism and quality.
Tailored services for campaigns
- High-resolution photos: ideal for banners and posters.
- Creative photos: designed to stand out online and on social media.
- Adapted images: optimised for web, social media and print ads.
Food photographer for hospitality businesses
What a hospitality photographer should offer
- Dish photography: brings out the presentation of your recipes.
- Photos of the venue: show the essence and style of the space.
- Images for digital menus: made for delivery and booking apps.
What it brings to your business
- More bookings thanks to attractive photos.
- More delivery sales with quality images.
- Your business looks professional and trustworthy.
How to choose a food photographer
What to look for
- Check the portfolio: look for work from your sector.
- Ask about experience: specialisation in food is key.
- Read recommendations: other clients’ opinions matter.
Tips for a good collaboration
- Define your goals before you book.
- Give a clear brief to avoid misunderstandings.
- Make sure the photographer understands your brand vision.
What I care about
- Clean technique: light, focus and editing.
- Adaptability: different styles and products.
- Creativity: images that tell stories and reach people.
High-quality food product photography
What makes a good product photo
- High resolution: shows textures and colours.
- Appealing composition: suitable backgrounds and props.
- Professional editing: subtle improvements that make the product shine.
Typical uses
- Product catalogues for online shops.
- Advertising on social media and Google Ads.
- Presentations and trade fairs.
